1.
Kellogg On Branding The Marketing Faculty Of The Kellogg School Of Management
by Tybout, Alice M., Calkins, ...
ISBN: 9780471690160
List Price: $35.00
2.
Cognitive and Affective Responses to Advertising
by Cafferata, Patricia, Tybout...
ISBN: 9780669148305
List Price: $65.00
3.
Kellogg on Branding in a Hyper-Connected World
by Tybout, Alice M., Calkins, Tim
ISBN: 9781119533184
List Price: $35.00
4.
Advances in Consumer Research
by Bagozzi, Richard P., Tybout...
ISBN: 9780915552108
List Price: $99.00